{"product_id":"1996-98-wolverhampton-shirt","title":"Wolverhampton Away Shirt Puma 1996-98 Vintage Good Year","description":"\u003ch2 style=\"font-size:1.8em;font-weight:bold;margin-bottom:16px;\"\u003eWolverhampton Wanderers 1996-98 — The Puma Good Year sponsored away shirt\u003c\/h2\u003e\n\n\u003cp style=\"font-size:1.1em;line-height:1.8;margin-bottom:20px;\"\u003eBetween 1996 and 1998, \u003cstrong\u003eWolverhampton Wanderers\u003c\/strong\u003e played in the First Division — the antechamber to the Premier League — with a club atmosphere that wanted to get back to the top. This \u003cstrong\u003evintage Puma away shirt\u003c\/strong\u003e proudly displays the \u003cstrong\u003eGood Year\u003c\/strong\u003e logo, an iconic sponsor that anchors this shirt in a very specific era of English football before the financial bubble.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eShirt Details\u003c\/h2\u003e\n\u003cp style=\"line-height:2;margin-bottom:20px;\"\u003e\n\u003cstrong\u003eSeason:\u003c\/strong\u003e 1996-1998\u003cbr\u003e\n\u003cstrong\u003eClub:\u003c\/strong\u003e Wolverhampton Wanderers\u003cbr\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Away\u003cbr\u003e\n\u003cstrong\u003eManufacturer:\u003c\/strong\u003e Puma\u003cbr\u003e\n\u003cstrong\u003eSponsor:\u003c\/strong\u003e GOOD YEAR\u003cbr\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e L\u003cbr\u003e\n\u003cstrong\u003eCondition:\u003c\/strong\u003e 9\/10\u003cbr\u003e\n\u003cstrong\u003eState:\u003c\/strong\u003e SPONSOR: GOOD YEAR — authentic wear from a worn vintage shirt, but in an exceptional state of preservation for its age\n\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eWhat this shirt represents\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eThe \u003cstrong\u003eWolves of the late 90s\u003c\/strong\u003e were a club in permanent rebuilding, caught between their glorious past as First Division winners in the 50s and a Premier League that always seemed out of reach. Between 1996 and 1998, they played under the direction of \u003cstrong\u003eMark McGhee\u003c\/strong\u003e then Colin Lee, seeking the magic formula to reach the next level. It is this permanent tension — between ambition and frustration — that gives this era its character.\u003c\/p\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eOn the field, players like \u003cstrong\u003eSteve Bull\u003c\/strong\u003e, an absolute club legend, still represented the soul of the Wolves of that generation. Bull scored 300 goals for Wolverhampton, a rare loyalty in a football world already globalizing. Alongside him, profiles like \u003cstrong\u003eDon Goodman\u003c\/strong\u003e and \u003cstrong\u003eDougie Freedman\u003c\/strong\u003e tried to lead the Wolves to the long-awaited promotion, in First Division stadiums where physical intensity was a cardinal value.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eMoments etched in this shirt\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:12px;\"\u003e\u003cstrong\u003eThe permanent quest for the Premier League\u003c\/strong\u003e\u003cbr\u003e\nThroughout this period, \u003cstrong\u003eWolverhampton\u003c\/strong\u003e aimed for promotion to the top flight without ever quite achieving it. The play-offs remained a recurring objective, a symbol of a club too big for the second division but not yet strong enough to establish itself in the Premier League.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:12px;\"\u003e\u003cstrong\u003eMolineux, First Division fortress\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eMolineux Stadium\u003c\/strong\u003e, renovated and modernized in the early 90s, hosted high-intensity matches against other division giants like Birmingham City, Sunderland, and Nottingham Forest. It was in this competitive and fierce context that this \u003cstrong\u003evintage away shirt\u003c\/strong\u003e was worn, far from golden pitches but in 100% football atmospheres.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003e\u003cstrong\u003eSteve Bull, a legend's final seasons\u003c\/strong\u003e\u003cbr\u003e\nThis 1996-98 period corresponds to \u003cstrong\u003eSteve Bull\u003c\/strong\u003e's last great seasons with the Wolves before his retirement in 1999. Wearing this shirt is also a tribute to one of the most loyal and prolific strikers in recent English football history, a player who refused the Premier League to stay at the club of his life.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eAuthentic vs Replica\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eAn \u003cstrong\u003eauthentic vintage shirt\u003c\/strong\u003e is a different planet compared to a replica. The cuts are different — more fitted, less generous in the shoulders — the fabrics have a feel specific to their era, and the manufacturing details reveal a period when the equipment manufacturer was still building its products with a real identity. At \u003cstrong\u003ePuma\u003c\/strong\u003e in the late 90s, the finishes were serious, the flocking durable, and the internal labels told a story.\u003c\/p\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eThis \u003cstrong\u003e1996-98 Wolverhampton away shirt\u003c\/strong\u003e is rated \u003cstrong\u003e9\/10\u003c\/strong\u003e, which is remarkable for a piece almost thirty years old. The \u003cstrong\u003eGood Year\u003c\/strong\u003e sponsor is intact, the seams hold, and the whole exudes that authenticity that no modern replica can reproduce. It's not a copy, it's the original — and you can see it, feel it, touch it.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eVintage Size Guide\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003e\u003cstrong\u003eVintage sizes from the 90s\u003c\/strong\u003e do not correspond to modern standards. A 1996-98 L generally fits like a modern M, sometimes even an S depending on body shape. The cuts of the era are narrower in the torso and sleeves, and shorter in the back. This is an inherent characteristic of \u003cstrong\u003eretro football shirts\u003c\/strong\u003e of this generation — designed for playing, not for being worn as an oversized sweatshirt.\u003c\/p\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eBefore finalizing your order, take a tape measure and measure your chest circumference and the shoulder width of your current shirt. Then compare with the actual product measurements available in the product sheet. This is the only way to avoid unpleasant surprises with a \u003cstrong\u003evintage collector's shirt\u003c\/strong\u003e — because you don't order an item of this rarity without checking the measurements.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eWhy have it in your collection\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eThe \u003cstrong\u003eWolverhampton Puma 1996-98 away shirt\u003c\/strong\u003e is a rare piece for several reasons. Firstly, Wolverhampton is not a club that you find in abundance on the vintage market — the Wolves are confidential, they are for the true fans. Secondly, the \u003cstrong\u003ePuma × Good Year\u003c\/strong\u003e partnership during this period is ultra-specific, immediately identifiable by connoisseurs of \u003cstrong\u003e90s English football\u003c\/strong\u003e. Finally, away shirts from English second-division clubs of this generation are much harder to find than those from Premier League clubs — production was smaller, distribution more limited.\u003c\/p\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eIn \u003cstrong\u003e9\/10 condition\u003c\/strong\u003e, this shirt is in a state that very few examples can claim after almost thirty years. There aren't many in this condition on the market — and even fewer that combine this exceptional preservation with the authenticity of the perfectly legible original sponsor. If you are looking for a \u003cstrong\u003evintage football collectible\u003c\/strong\u003e that goes off the beaten path while having real historical significance, this is exactly the kind of shirt you are looking for.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eTo go further\u003c\/h2\u003e\n\u003cul style=\"line-height:2.2;margin-bottom:16px;\"\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/Wolverhampton_Wanderers_F.C.\" target=\"_blank\" rel=\"nofollow noopener\"\u003eWolverhampton Wanderers F.C. - Wikipedia\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/www.footballkitarchive.com\/\" target=\"_blank\" rel=\"nofollow noopener\"\u003eFootball Kit Archive - Shirt History\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/www.uefa.com\" target=\"_blank\" rel=\"nofollow noopener\"\u003eUEFA - European Football\u003c\/a\u003e\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp style=\"font-style:italic;line-height:1.8;\"\u003eIf you are a Wolves fan or simply a lover of 90s English football in all its brutality and authenticity, this shirt belongs in your collection — and it won't wait forever.\u003c\/p\u003e","brand":"Wolverhampton","offers":[{"title":"L","offer_id":54009765626131,"sku":"355678","price":149.99,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":54009765658899,"sku":"361509","price":139.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/4839\/3235\/files\/eng_pm_1996-98-WOLVERHAMPTON-SHIRT-L-355678_1.jpg?v=1775418975","url":"https:\/\/supporterid.com\/en\/products\/1996-98-wolverhampton-shirt","provider":"SUPPORTER ID®","version":"1.0","type":"link"}