{"product_id":"2010-11-bradford-city-shirt","title":"Bradford City 2010-11 Home Shirt Surridge Vintage","description":"\u003ch2 style=\"font-size:1.8em;font-weight:bold;margin-bottom:16px;\"\u003eBradford City 2010-11 Shirt – Surridge, League Two, The Reconstruction Era\u003c\/h2\u003e\n\n\u003cp style=\"font-size:1.1em;line-height:1.8;margin-bottom:20px;\"\u003eIn 2010-11, \u003cstrong\u003eBradford City\u003c\/strong\u003e was playing in \u003cstrong\u003eLeague Two\u003c\/strong\u003e, the fourth tier of English football — a far cry from their Premier League heights of the early 2000s. This \u003cstrong\u003eSurridge home shirt sponsored by MAP GROUP\u003c\/strong\u003e is a direct witness to a pivotal era for the Bantams, a period of rebuilding in the lower echelons of English football.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eShirt Details\u003c\/h2\u003e\n\u003cp style=\"line-height:2;margin-bottom:20px;\"\u003e\n\u003cstrong\u003eSeason:\u003c\/strong\u003e 2010-2011\u003cbr\u003e\n\u003cstrong\u003eClub:\u003c\/strong\u003e Bradford City AFC\u003cbr\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Home\u003cbr\u003e\n\u003cstrong\u003eKit Manufacturer:\u003c\/strong\u003e Surridge\u003cbr\u003e\n\u003cstrong\u003eSponsor:\u003c\/strong\u003e MAP GROUP\u003cbr\u003e\n\u003cstrong\u003eCondition:\u003c\/strong\u003e 9\/10\u003cbr\u003e\n\u003cstrong\u003eStatus:\u003c\/strong\u003e SPONSOR: MAP GROUP – authentic wear of a worn vintage shirt\n\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eWhat This Shirt Represents\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eThe 2010-11 season saw Bradford City battling in the depths of the \u003cstrong\u003eFootball League\u003c\/strong\u003e, trying to piece back together a club that had reached the pinnacle of English football a decade earlier. \u003cstrong\u003eValley Parade\u003c\/strong\u003e still roars, the fans are still there, loyal despite the difficult years. This shirt is proof that a club's identity does not depend on its position in the pyramid.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eKit manufacturer \u003cstrong\u003eSurridge\u003c\/strong\u003e is a historic British football brand, often associated with lower league clubs, where football is raw, intense, and no-frills. Their collaboration with Bradford at that time perfectly matches the Bantams' DNA: a fighting club, rooted in its city, which has never lost its soul as a \u003cstrong\u003epopular Yorkshire club\u003c\/strong\u003e. The sponsor \u003cstrong\u003eMAP GROUP\u003c\/strong\u003e completes this picture of local football, far from the multinationals that adorn the shirts of Premier League clubs.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eMoments Etched in This Shirt\u003c\/h2\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:12px;\"\u003e\u003cstrong\u003eBradford City in League Two – the daily grind of grassroots football\u003c\/strong\u003e\u003cbr\u003e\nThe 2010-11 season in \u003cstrong\u003eLeague Two\u003c\/strong\u003e was one of mid-table battles, long bus journeys, and half-empty stadiums in the rain of Northern England. This shirt has endured exactly these kinds of seasons, and that's precisely what gives it its authentic value.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:12px;\"\u003e\u003cstrong\u003eThe Legacy of the Premier League Still in Mind\u003c\/strong\u003e\u003cbr\u003e\nTen years after their stint in the \u003cstrong\u003ePremier League in 2001\u003c\/strong\u003e, Bradford fans haven't forgotten. This 2010-11 season carries that nostalgia and the ambition to climb back up, to once again become the club capable of standing up to the biggest teams. At every match at Valley Parade, this memory is present.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003e\u003cstrong\u003eSurridge and English Grassroots Football – an authentic collaboration\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eSurridge Sport\u003c\/strong\u003e, founded in 1880 in the Midlands, is one of the oldest kit manufacturers in British football. Seeing their logo on a Bradford shirt in 2010-11 is a reminder that English football is not just about big brands and big matches — it also plays out every week in stadiums like Valley Parade, with kit manufacturers who know this football from the inside.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eAuthentic vs. Replica\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eAn \u003cstrong\u003eauthentic vintage shirt\u003c\/strong\u003e is one that was actually circulated at the time — sold in stores, worn in the stands, or sometimes on the pitch. It's not a modern-day reproduction with current cuts and today's technical fabrics. It's an object of its time, with its era-specific finishes, original tags, and characteristic fabric. This is what makes it irreplaceable for a \u003cstrong\u003eretro football shirt collector\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eThis one is in \u003cstrong\u003e9\/10 condition\u003c\/strong\u003e — a serious rating for a shirt over ten years old. It means it has been carefully preserved, showing normal and natural wear for an \u003cstrong\u003eexcellent condition vintage shirt\u003c\/strong\u003e, without major flaws, aggressive fading, or peeling flocking. For a League Two shirt of this generation, finding one in this condition is definitely not common.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eVintage Size Guide\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003e\u003cstrong\u003eVintage shirts systematically run smaller\u003c\/strong\u003e than their modern equivalents. A 2010-11 Small does not at all correspond to a 2024 Small — cuts were more fitted, and body types were conceived differently. This rule applies to almost all kit manufacturers of the era, including Surridge. Never rely solely on the size letter indicated on the label.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eBefore buying, \u003cstrong\u003emeasure your own favourite shirt flat\u003c\/strong\u003e: width at the armpits (chest circumference divided by two) and total back length. Compare these measurements with those of the shirt offered. For a \u003cstrong\u003eSmall Surridge 2010\u003c\/strong\u003e, expect a close-fitting cut — ideal if you wear a modern slim-fit S, but worth checking if you are between sizes.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eWhy Have It In Your Collection\u003c\/h2\u003e\n\u003cp style=\"line-height:1.8;margin-bottom:14px;\"\u003eThe \u003cstrong\u003eBradford City 2010-11 Surridge shirt\u003c\/strong\u003e is exactly the kind of piece serious collectors look for: a historic club, a rare kit manufacturer, a pivotal era, and a sponsor that roots the shirt in its local reality. It's not a display shirt to follow fashion — it's a piece for someone who understands the history of \u003cstrong\u003eEnglish football beyond the spotlights\u003c\/strong\u003e. Lower league English shirts from this generation are also starting to seriously gain value in the \u003cstrong\u003evintage football collector's market\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp style=\"line-height:1.8;margin-bottom:20px;\"\u003eAnd then, \u003cstrong\u003e9\/10 condition\u003c\/strong\u003e is a rarity. There aren't many in this state — most shirts from that era and division were worn until threadbare, washed dozens of times, or simply lost during moves. This one has survived impeccably. This is exactly the kind of detail that makes a difference when you're building a collection that will hold its own in ten years.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size:1.4em;font-weight:bold;margin-top:28px;margin-bottom:12px;\"\u003eTo Learn More\u003c\/h2\u003e\n\u003cul style=\"line-height:2.2;margin-bottom:16px;\"\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/Bradford_City_A.F.C.\" target=\"_blank\" rel=\"nofollow noopener\"\u003eBradford City AFC – Wikipedia\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/www.footballkitarchive.com\/\" target=\"_blank\" rel=\"nofollow noopener\"\u003eFootball Kit Archive – Shirt History\u003c\/a\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003ca href=\"https:\/\/www.uefa.com\" target=\"_blank\" rel=\"nofollow noopener\"\u003eUEFA – European Football\u003c\/a\u003e\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp style=\"font-style:italic;line-height:1.8;\"\u003eA League Two shirt in near-perfect condition, from an authentic British kit manufacturer, for a club that has marked the history of English football — if you love real football, you already know its worth.\u003c\/p\u003e","brand":"Bradford City","offers":[{"title":"S","offer_id":54012069216531,"sku":"243711","price":34.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0949\/4839\/3235\/files\/eng_pm_2010-11-BRADFORD-CITY-SHIRT-S-243711_1.jpg?v=1775502361","url":"https:\/\/supporterid.com\/en\/products\/2010-11-bradford-city-shirt","provider":"SUPPORTER ID®","version":"1.0","type":"link"}