Bordeaux Away Shirt 2012-13 Puma KIA Vintage L

Bordeaux Away Jersey 2012-13 – Puma & KIA, a season of rebuilding at Chaban

The 2012-13 season saw Bordeaux attempting to regain its former glory after several prosperous years. This Bordeaux away jersey 2012-13 by Puma perfectly captures this pivotal moment for the Girondins club, between European ambition and internal rebuilding. An authentic relic of an era not so distant, but already highly collectible.

Jersey details

Season: 2012-2013
Club: Girondins de Bordeaux
Type: Away
Kit Manufacturer: Puma
Sponsor: KIA
Condition: 8/10
State: SLIGHTLY USED PRINTINGS – authentic wear of a worn vintage jersey

What this jersey represents

In 2012-13, the Girondins de Bordeaux were navigating a complex period. The club had just emerged from a golden decade, marked by the French championship title in 2009 under Laurent Blanc, but that era already seemed distant. Under the direction of Francis Gillot, Bordeaux sought to stabilize a squad in full transition, with the ambition of returning to the top of Ligue 1. The Matmut Atlantique stadium had not yet been built — the season was still played at Stade Chaban-Delmas, which gives a particularly nostalgic feel to everything from this period.

On the pitch, players like Yoan Gourcuff, a technical figure in the Girondins midfield, and Jaroslav Plasil, the unfailing Czech metronome of the club for years, embodied this team which had quality but lacked consistency. Wahbi Khazri also began to assert himself, as did Nicolas Maurice-Belay on the wings. It was a season for those who still believed, who pushed despite the nascent institutional turmoil surrounding the club.

Moments etched in this jersey

European continuity as an objective
Bordeaux had accustomed its supporters to regular European campaigns around the turn of the 2000s-2010s. In 2012-13, maintaining course in Ligue 1 to aim for European qualification remained the club's absolute priority. Every away game in this Puma jersey was a battle to stay in the French top 5.

Chaban-Delmas, last bastion before the big move
Stade Chaban-Delmas, this mythical French football venue with its unique architecture, lived its last great seasons as the home of the Girondins. Wearing this away jersey in 2012-13 means belonging to the very last generation of the Chaban era — a symbolic rarity that few collectors immediately grasp.

The Puma partnership, a strong visual identity
Puma had been dressing the Girondins for many seasons by this time, forging a graphic identity recognizable among a thousand for the club's fans. The Puma cuts and finishes of this period have their own character, combining sobriety and efficiency, which fans of vintage Ligue 1 jerseys actively seek today.

Authentic vs Replica

An authentic vintage jersey is fundamentally different from a mass-produced replica. We are talking about a piece made to be worn on a pitch or in the stands by a real fan, with the materials, flocking, and finishes of the era. No modern reproduction, no shortcuts on the quality of prints — it's the real thing, the one that existed in 2012-13, period.

This one shows a condition of 8/10 with "Slightly Used Printings": specifically, the fabric is in very good general condition, but the markings — kit manufacturer flocking, KIA sponsor, any numbers — show slight signs of wear consistent with a jersey that has been worn. This is precisely what makes it authentic. A jersey that is too perfect for a piece of this age raises questions — this one has a story.

Vintage size guide

Vintage jersey sizes from 2010-2013 do not correspond to current standards. A size L from this era at Puma often fits closer to a modern M, with a more fitted cut, narrower shoulders, and a different body length. Never rely solely on the letter displayed on the label to validate your purchase.

The right thing to do before ordering: take a jersey you wear regularly, lay it flat, and measure the width at the armpits as well as the total length. Compare these measurements with those we provide for this jersey. This is the only reliable method to avoid unpleasant surprises — and for a Bordeaux collector's jersey to actually end up in your closet rather than someone else's.

Why have it in your collection

The Bordeaux away jersey 2012-13 is becoming rare on the market for vintage Ligue 1 pieces. We are in that particular time window — neither recent enough to be considered modern, nor old enough to have been systematically preserved. Collectors of Girondins de Bordeaux jerseys know this: finding a piece from this season in good condition is increasingly difficult. The KIA sponsorship, the Puma kit manufacturer, and the context of the last Chaban make it a unique combination historically.

At 8/10 with slight wear on the printings, this is clearly a piece that has been worn — which is a guarantee of authenticity — but remains largely presentable, displayable, and above all wearable. There aren't many in this condition on the market right now. Well-preserved examples from this season sell quickly as soon as they appear, often without warning.

To learn more

• Bordeaux – Wikipedia
• Football Kit Archive – Jersey History
• Ligue 1 – Official Site
• UEFA – European Football

If you're a Girondins fan or simply a lover of vintage Ligue 1 jerseys, this piece clearly deserves your attention — it's up to you to decide if you'll let it slip away.