SC Heerenveen Away Shirt 2022-23 Macron Ausnutria 9/10

SC Heerenveen Away Kit 2022-23 — Macron & Ausnutria, the Frisians' Eredivisie Season

The 2022-23 season of SC Heerenveen in the Eredivisie was a solid campaign for a club that never aimed to overturn the established order but always gave their all in every away match. This Macron away kit with Ausnutria as sponsor on the chest perfectly embodies that: authentic, concrete, no-frills Dutch football.

Kit Details

Season: 2022-2023
Club: SC Heerenveen
Type: Away
Kit Manufacturer: Macron
Sponsor: AUSNUTRIA
Condition: 9/10
State: SPONSOR: AUSNUTRIA — practically flawless, minimal authentic wear from a match-worn or training-worn shirt

What this jersey represents

SC Heerenveen has been one of the most consistent clubs in Dutch football for decades. Founded in 1920 in the province of Friesland, this club has always managed to navigate between the top half and the middle of the Eredivisie table without ever falling into anonymity. Their values: developing players, playing attacking football, and proudly defending the colors of Friesland. The 2022-23 season embodies this continuity in a sober and effective away kit.

On the bench, Kees van Wonderen had taken the reins of the club and sought to impose consistent play over time. The squad included interesting profiles like Sydney van Hooijdonk, Pierre's son, who had the challenging task of making an impact in the Frisians' attack, and midfielders capable of setting the pace in stadiums like Euroborg in Groningen or AFAS Stadion in Alkmaar. This away kit was worn in those very away matches, in the week-in, week-out rhythm of football.

Moments etched in this jersey

A demanding Eredivisie season
The 2022-23 Eredivisie was once again dominated by the trio of Ajax, PSV, and Feyenoord, but Heerenveen managed to hold its own in this ultra-competitive league. Finishing in the top half of the table remains a realistic goal for a club with limited resources compared to the Dutch giants.

The challenge of away games
This away kit accompanied the Frisians on all their travels away from the Abe Lenstra Stadion. Playing in Rotterdam, Amsterdam, or Eindhoven with this shirt on means accepting the power dynamics while refusing to back down.

Macron and Ausnutria, a partnership on the field
The collaboration between Macron, the Bologna-based kit manufacturer rapidly expanding in the European football market, and sponsor Ausnutria, a Sino-Dutch agribusiness group specializing in dairy products, gives this jersey a unique visual identity. A jersey that speaks of Friesland, Northern Europe, and global partnerships.

Authentic vs. Replica

An authentic vintage jersey is fundamentally different from a replica sold in stores. The authentic one was made to be worn on a pitch: a more fitted cut, breathable technical fabric, meticulous finishing on the seams, and flocking applied according to the club's official standards. It's a sports object before it's a collector's item.

This Heerenveen 2022-23 away kit in 9/10 condition strikes the perfect balance between a well-worn jersey and a well-preserved one. Practically no visible flaws, the Ausnutria sponsor is perfectly intact, and the Macron embroideries are crisp. This is the kind of piece rarely found in such condition after a few years have passed.

Vintage Sizing Guide

Vintage football jerseys — and even those from the early 2020s — have significantly different cuts than modern sportswear. An S from that era often corresponds to what you would wear today as an XS or a tight S, depending on your body type. The trend of baggy fits in modern football didn't exist in the same way, and Macron jerseys from this generation have a relatively close-fitting cut.

Before ordering, grab a tape measure. Measure your chest circumference and compare it to the flat measurements of the jersey: lay it flat, measure from armpit to armpit, and multiply by two. Allow 2 to 4 cm of margin depending on whether you prefer a fitted or slightly loose cut. A vintage S worn in a match is often an S that doesn't forgive measurement errors.

Why have it in your collection

SC Heerenveen is one of those Dutch clubs that deserves a place in any serious collection of vintage football jerseys. It's not Ajax, it's not PSV — and that's precisely why it's interesting. Jerseys from clubs like Heerenveen circulate much less, are less hunted by mass resellers, and remain accessible to collectors who can recognize the value of an off-the-beaten-path Eredivisie jersey. In ten years, this type of piece will be much harder to find.

Plus, a 9/10 condition on a match-worn jersey from that era is not common. There aren't many in this condition on the market — most have been subjected to rough washes, peeling flocking, or locker room stains. This one has been respected. That's also what makes a good collector's jersey: someone took care of it before you.

To go further

• SC Heerenveen - Wikipedia
• Football Kit Archive - Kit History
• UEFA - European Football

If you're looking for an Heerenveen away kit in near-perfect condition for your Eredivisie collection, you've found it — the rest is your call.